PR PROJECT
White-label athlete app

Your brand.Their everyday training.

Launch an endurance training app under your name. Athletes get your workouts, an always-adapting plan, and an AI coach — while you stay virtually hands-off.

Maverick Running Community weekly training dashboard
Same engine. Your identity.

A premium athlete app that still looks like you.

Built for coaches who want a product athletes open every day — without turning every subscriber into a 1:1 client.

Your name on the glass

Colors, logo, and copy that belong to your coaching business — not a generic third-party app athletes forget five minutes later.

Plans that keep moving

Athletes get your workouts and an always-adapting week. They can shift sessions when life happens, without waiting on you.

You stay off the hook

An AI coach answers the routine questions. You remain the brand behind the training — without a 1:1 calendar for every athlete.

RunningCyclingSwimmingStrengthTriathlon

How it works

Live under your brand in three steps.

01

We brand the app around you

Register, then we set colors, logo, landing page, and athlete-facing copy so the product reads as yours from the first open.

02

You bring the training

Import your library, start from ours, or both. The engine uses each athlete’s fitness, load, and race calendar to build the week.

03

Athletes train in your app

They join from your page, follow a plan that updates with them, and message inside the product. You scale without rebuilding every schedule.

Revenue

Predictable income at roster scale.

Charge a monthly subscription for the app. You keep 80% after the platform fee — a recurring line that grows with the audience, not with more 1:1 hours.

1,500 subscribers

Your net each month

$36,000

$45,000 gross · 20% platform fee

Launch the app your athletes will actually open.

See a branded build with your colors, your workouts, and the same training engine coaches already use to run a roster.